Thursday, April 19, 2007

Top Advertising Blunders: Part 7


On the backstretch of our 12-part series of the 12 most common advertising blunders according to Roy Williams, author of The Wizard of Ads.

Spending all your money on ads but getting no results? Perhaps you're making one of these 12 huge mistakes.


7. Obedience to unwritten rules: For some insane reason, advertisers want their ads to look and sound like ads. Why?

Wow! Roy nailed it...what else to say? - Curt

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